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How to Use Social Media to Advance (or Ruin) Your Career

Tricia Sharpton February 7, 2014 Comments Off on How to Use Social Media to Advance (or Ruin) Your Career

The internet is always on and whatever information you post can be accessed by anyone almost everywhere. If you post your expertise online, through the power of your social network somebody significant would sooner take notice. Needless to say, this feature of today’s world makes it relatively easy for you to connect with people who can help advance your career. Justin Bieber was a Youtube sensation before he was discovered by talent manager Scooter Braun who arranged for a meeting with Usher that led to a recording contract with record executive LA Reid.

Likewise, it is just as easy to ruin your reputation and cripple your chances of having the career that you want. Many a fool has lost their jobs over the things they have posted. Even going anonymous do not spare people from getting sacked. Companies go out of their way to find the identities of the authors of dubious posts. For example, a former employee of a famous pizza chain took to Twitter about his unhappiness with the new company uniform and called them “lame.” Even with an alias, it didn’t take long for the head office to track him down and fire him.

The internet is a double-sided weapon: on one hand, we are now able to connect and communicate with almost anyone from anywhere around the globe; on the other, our youthful indiscretions can come back and haunt us. Maintaining pre-internet era behavior on social media can bring disastrous results. Just like Al Gore said, “Old Habits that are hard to change plus New Technology can have dramatically altered consequences.”

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